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Regional food and drink businesses praised for their resilience

Small businesses in the food and drink sector across Coventry and Warwickshire have been praised for their resilience in the face of a series of challenges.

The latest meeting of the Coventry and Warwickshire Food and Drink Producers Network, a joint initiative between Coventry City Council and Warwickshire County Council, was held at Elle’s in Coventry.

Regional food and drink businesses praised for their resilience
The network is an opportunity for businesses and sector specialists to collaborate, share insights, and explore opportunities for growth across the region.

Corin Crane, the chief executive of the Coventry and Warwickshire Chamber of Commerce, was the guest speaker for the event and told the 50 gathered business people that their industry was one of the most affected by global uncertainty.

He said: “Survival itself is success at the moment. Getting through challenging times takes resilience, adaptability and difficult decisions – and there’s no simple or perfect answer. I’m in awe of food and drink businesses for the way they have a passion for something, set up a business and just do absolutely everything they can to turn a profit and survive.

“The businesses that do well are those that really understand their customers, protect the quality of their product and find smart ways to innovate, collaborate and use technology.

“For me, food and drink businesses define places. They shape the identity of our cities and towns, and they are often the reason people choose to visit in the first place.

“Food and drink is vital to our local economy, supporting thousands of jobs and independent businesses, and that’s why it’s so important that government and partners continue to support the sector to grow.

“Working together across the food and drink network gives us far more strength than working alone, especially in challenging times and I’d urge everyone here to keep networking and collaborating.”

Denise Osborne, Business Advisor, Coventry City Council, added: “The Coventry and Warwickshire Food and Drink Network is about bringing people together including producers, operators and partners and giving them a space to share ideas, opportunities and practical support.

“It’s brilliant to have local producers involved in every event. Showcasing what’s made here and encouraging people to try it is a really important part of supporting our local food economy.”

Ryan Salter, sales and events manager at Elles, described the thinking behind the venue which is situated close to Coventry Railway Station.

He said: “The original vision for Elles came from a feeling that Coventry was crying out for something different – a space that reflected the creativity, energy and independence you see in other major UK and European cities.

“We wanted to create a place that felt warm, lived in and welcoming – not overly commercial – where people genuinely enjoy spending time.

“At Elles we’re home to six independent kitchens, alongside specialty coffee and two boutique bars, all under one roof. The idea is to curate and support independent operators while creating something vibrant for the city.

“It’s about giving people choice – somewhere you can meet friends, eat great food, enjoy a drink and experience something social and creative.”

For more information on the Coventry and Warwickshire Food Network, go to www.warwickshire.gov.uk/foodanddrink or https://www.coventry.gov.uk/support-services/funding-programmes/5
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