The company has worked with a huge variety of local businesses and organisations since its inception in 2016 – including Coventry BID, Destination Coventry, West Orchards Shopping Centre, The Pack Smart Group, and many more.
Emma and Kate have been supported by a close-knit team of expert freelancers and the agency has become known over the past decade for delivering marketing that combines standout results with a genuinely personal client experience.
Coventry and Warwickshire sits at the heart of everything the team does and, as proud locals, Emma and Kate are passionate about using their business to shine a light on the region they call home – helping to change perceptions, drive footfall, and celebrate all that makes Coventry and the wider area special.
While the business has experienced tougher times – particularly during the worldwide pandemic where many of the clients they worked with were forced to shut down without warning – Emma’s and Kate’s enduring optimism, resilience, and strong local network has helped them bounce back from every setback and propelled them forward to the successful agency they are today.
Kate Keene, operations director, said: “I am incredibly proud of this milestone, so many businesses just don’t make it. We didn’t get here alone. Thank you to everyone who gave us a chance, bought us a cuppa, or just listened to one of our ideas.”
Emma Kavanagh, business development director, added: “My personal ‘made it moment’ was when we sat looking out at the ice rink in Coventry city centre that we had marketed. Because our city means so much to us, and to make a real difference matters. It just looked beautiful and was so great to be involved in.”
As they mark a decade in business, Emma, Kate and the wider Piece of Cake Marketing team are taking a moment to reflect – but their focus remains firmly on the future.
Emma added: “With the same passion for both people and purposeful marketing that sparked the business ten years ago, we are excited to continue supporting organisations, championing Coventry and Warwickshire, and helping clients achieve meaningful, measurable results for many years to come.”
Find out more about Emma, Kate, and the team by heading to the website Piece of Cake Marketing or following them on Instagram, Facebook, and LinkedIn.
