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Deeley 90th

A family-owned Midlands construction and property development company has recorded 24.1 per cent growth in turnover as it enters its 90th year.

Deeley Group, headquartered in Coventry, has reported turnover of £67.045 million for year to 30 April 2025, up from £54.048 million for the previous year.

Deeley 90th

The third-generation family business, established in 1936, returned a pre-tax profit of £2.028 million for 2024/2025.

The figures follow a significant period of growth for the Group in the later living and care sectors, with headline schemes including a £35.9 million specialist retirement community for Anchor in Sutton Coldfield and a £10.6 million co-housing scheme for Housing 21 in Birmingham.

Deeley Group has been working to deliver 554 extra care apartments and 183 care home beds over the past 12 months as it continues to strengthen partnerships in the sector.

The business has also generated strong repeat business in the sector, with 94 per cent of its projects in the 2024/25 reporting period coming from repeat business.

Alongside targeting further growth in the later living sector, the Group is also continuing to deliver a diverse range of commercial and residential developments across the Midlands.

This includes bringing forward a 500,000 sq ft manufacturing and logistics development near Gaydon in Warwickshire and progressing several residential developments through planning.

As a result of the firm’s strong pipeline across later living, commercial and residential, turnover is projected to surpass £100 million in 2025/26.

Eleanor Deeley, Joint Managing Director at the Deeley Group, said: “As we enter our 90th year we are in a very strong position with the foundations set for further growth.

“These latest results reflect the culmination of hard work of colleagues across the business and their commitment to delivering work ‘The Deeley Way’, without their tireless effort we wouldn’t be in the position where we are today.

“We have also worked in recent years to refine our operations and embed LEAN construction principles, enabling us to deliver projects efficiently, on programme and to a high standard.

“We are continuing to modernise the business through investment in new systems and technologies, which we are confident will support our continued growth, for example the introduction of Procore is already improving communication and collaboration across all of our sites.

“The bedrock of our success continues to be the strong long-term partnerships we have with our clients, reflected by our current repeat business rate. We have also sought to take on larger construction projects over the last two years, especially in the later living sector, which is part of the strategy to take the business to the next level.

“As we move into our tenth decade as a business, we have a strong pipeline of projects across all of our key sectors and we are forecasting revenues to push past £100 million for the next financial year.”

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