Phone 02476 654321

Ashorne Hill Management College

Application closes: 19/12/2025

Business Development Manager – Learning & Venue Solutions

The Business Development Manager (Learning & Venue Solutions) is responsible for driving growth in Learning & Development (L&D) programmes while maximising cross-selling opportunities into venue hire, meetings, and corporate events.
This role focuses on identifying and nurturing client relationships that value both high-impact learning and exceptional spaces for delivery, collaboration, and business events.

The postholder will combine a consultative sales approach with a strong understanding of organisational development needs positioning Ashorne Hill as a trusted partner for learning, leadership, and team development experiences.

Key Responsibilities

1. Learning & Development Sales

  • Identify and engage corporate clients with leadership, management, and skills development needs.
  • Conduct high-quality discovery conversations to understand client challenges, goals, and development priorities.
  • Work with L&D Managers and Programme Directors to design and position tailored learning solutions.
  • Manage opportunities from prospect to proposal, ensuring a smooth handover into delivery.
  • Nurture ongoing relationships to drive repeat programmes and renewals.

2. Cross-Selling Venue Solutions

  • Proactively identify opportunities to cross-sell venue and residential facilities to existing and new learning clients.
  • Promote Ashorne Hill’s spaces for learning delivery, workshops, and client-led events, ensuring venue use supports the wider learning offer.
  • Work closely with the Venue Sales team to coordinate client needs, enhance occupancy, and provide seamless service across departments.
  • Use venue enquiries as an entry point for potential learning conversations positioning Ashorne Hill as a full-service learning and events partner.

3. Business Development & Client Growth

  • Develop and execute a targeted sales plan for the Learning & Venue portfolio.
  • Maintain and grow a healthy pipeline of qualified opportunities.
  • Build strong relationships with HR, L&D, and business leaders, understanding sector trends and buying behaviour.
  • Attend relevant industry events and networking forums to build brand visibility and client engagement.
  • Collaborate with Marketing to create campaigns and materials that promote learning solutions

4. Reporting & Performance

  • Meet or exceed agreed sales and pipeline targets for Learning revenue.
  • Maintain accurate CRM records and provide regular reports on activity, opportunities, and conversion rates.
  • Monitor client feedback and market insights to refine propositions and identify emerging needs.
  • Contribute to the continuous improvement of sales processes and client experience.

Key Skills & Attributes

  • Strong understanding of Learning & Development solutions and/or corporate training markets.
  • Consultative sales style with excellent questioning, listening, and influencing skills.
  • Ability to develop trusted relationships with senior stakeholders.
  • Commercially minded with experience managing a sales pipeline and meeting revenue targets.
  • Collaborative, proactive, and aligned to Ashorne Hill’s “One Team” values.
  • Comfortable promoting both learning solutions and venue services in an integrated way.

Measures of Success

  • Growth in Learning & Development revenue.
  • Increased utilisation of venue facilities through learning-related activity.
  • Successful cross-sell conversion between learning clients and venue bookings.
  • Positive client satisfaction and repeat business.
  • Consistent achievement of pipeline and sales targets.

For more information or to apply for this role, please email Sarah Ellis: [email protected]

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