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New business owner urges other start-ups to seek support

The owner of a new business at FarGo Village, that is 20 years in the making, has urged others with dreams of starting their own company to get support.

New business owner urges other start-ups to seek support



Jess Edwards with Margaret Bull



Jess Edwards runs Backhaus&Co, a community-oriented, independent café bakery based in the heart of the vibrant Village.

She launched the venture with Dan Smith back in August and, since then, the pair have enjoyed a steady stream of customers – from families with kids to private bookings.

The company has been supported by the Coventry and Warwickshire Chamber of Commerce’s Start-Up Programme and Jess believes anyone wanting to get a business off the ground should seek their advice.

She said: “We opened in August and we are really pleased with how it is all going and, with all of the Christmas activities coming up at FarGo, we are anticipating a really busy time in the next few weeks.

“We are just a nice, relaxing place for a drink and some home-made food using, where possible, locally sourced produce.

“I’ve been in the catering industry for more than 20 years and have, for a long time now, wanted to set up my own business. I was about to do it five or six years ago – and then got pregnant with my youngest child – so that held it up!

“When this place became available we decided to go for it and we are delighted that we did because we love the location.

“The support we have had from Margaret Bull and the Chamber has been wonderful. We’ve benefitted from all of her experience and she’s been giving us advice on all sorts of aspects of the business that we just wouldn’t have thought of.

“It’s also been nice to have someone to talk to who has seen lots of different things in business – Margaret has been a great sounding board and has given us support in so many ways.

“I’d definitely urge any other business to seek advice from the Chamber if they are thinking of setting up a business or have done so recently.”

As part of Enterprise Week, the Chamber is running a workshop at Backhaus on Wednesday, November 15 from 11am until 3pm.

The Chamber will be on hand to speak to any individuals looking for advice on starting a business or helping those companies who have started in the past year and want to move to the next level.

The Coventry and Warwickshire Business Support Programme is funded by the European Regional Development Fund, in partnership with Coventry City Council, Warwickshire County Council and the District and Borough Councils. 

For more information or to book on to the Business Support programme call the Chamber on 024 7665 4321 or log onto

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