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Businesses given brief on how to work with City of Culture as Chamber announces Delivery Partner status

Businesses in Coventry and Warwickshire have been given the lowdown on the opportunities to be part of Coventry UK City of Culture 2021.

The Coventry and Warwickshire Chamber of Commerce, which is a Delivery Partner for Coventry 2021, hosted a video call with the Coventry City of Culture Trust’s 2021 Club and heard from Chief Executive, Martin Sutherland, and Production Director, Jacob Gough.

Businesses given brief on how to work with City of Culture as Chamber announces Delivery Partner status

As a Delivery Partner, the Chamber will work closely with the Trust to support its strategic objectives and to maximise the social, economic and cultural benefits the title will bring.

Nearly 100 businesses took part in the call and heard that there were still contracts to be awarded ahead of the year – which will run from May 2021 to May 2022.

The event also looked at how businesses can promote creativity in their workforce and start making plans to engage with the year. Jo Hunter, of 64 Million Artists, led an interactive activity with delegates as well as sharing the benefits creativity in the workplace can bring.

Martin said: “There was always a strong economic driver behind Coventry being UK City of Culture and now, more than ever, that is required.

“As a city and a region, we are very fortunate to have this boost coming our way at this incredibly difficult time and it’s important that we make the most of that.

“We are working with local businesses already but there are going to be further opportunities with us including everything from lighting through to cleaning services.

“But we also want to work with organisations such as the Chamber in terms of businesses making the most of UK City of Culture in others way too – such as more visitors coming to the region, greater profile for the city and also the opportunities it might bring to their staff to get involved.”

Chris Nagle, Events, Communications and Marketing Manager for the Coventry and Warwickshire Chamber of Commerce, said: “We are delighted to be a Delivery Partner for Coventry 2021.

“We supported the bid to be UK City of Culture very early on, as we could see all of the potential benefits it would bring to the city and the wider region.

“Now it’s up to all of us to support the team in turning the potential we saw into reality.”

To find out about potential contracts with Coventry 2021, go to

A recording of the ChamberLIVE event can be viewed here:

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