Phone 02476 654321

Progressing to a Net Zero Business through the Circular Economy


Thursday 14th October 2021




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If you do not already have a profile registered with the Chamber, you can book your place by emailing [email protected]

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Event Detail

Accelerate growth, enhance competitiveness and mitigate risk for your business through circular economy principles.

The circular economy aims to remove waste and resource use by sharing, leasing, reusing, repairing, refurbishing and recycling existing materials and products as long as possible.
Businesses we speak to say they are facing pressure from their customers, suppliers and new legislation to reduce their carbon emissions.
They also say they do not know how beneficial the circular economy can be for business, where to start or how to implement circular economy principles.
Learn how adapting to a circular economy business model can save costs and resources for your business whilst reducing carbon emissions.
Learn how redesigning and re-evaluating processes around raw materials, products, production systems and value chains, to encompass waste reductions, recycling and reuse, can improve supply chain and business resilience.

Join this webinar to learn how to reduce your environmental impact and gain a competitive edge through the circular economy, by:
- Understanding how the circular economy can apply to your business.
- Knowing what support (financial and non-financial) is available for moving towards a circular economy business model.
- Increasing revenue, foster innovation and reduce operating costs
- Enhancing customer and employee relationships and distinguish from competition
- Mitigating the risks that come from the make-take-waste model and improve your business model and value chain relationships.


10:00 am Welcome and Introductions
Will Hargreaves Policy Advisor, Greater Birmingham and Coventry and Warwickshire Chamber

10:05 am Presentation 1: What is the Circular Economy? Implementing and Adapting to a Circular Economy Business Model
Dr Luciano Batista, Senior Lecturer in Operations Management, Aston Business School

10:20 am Presentation 2: Collaborating within the Supply Chain for Circular Economy & the BASIS Business Support Project
Ian Humphreys, Director of Operations 

10:35 am Presentation 3: TBC

10:50 Q&A

11:05 Summary & Close 

This event has been produced for the Greater Birmingham and Coventry and Warwickshire Chambers of Commerce as part of the 2021 Sustainable Business Series: Net Zero campaign.
The Sustainable Business Series: Net Zero is the Chamber’s first campaign on environmental sustainability, which aims to share best practice, guidance and knowledge on the measures businesses can take, and commercial benefits of, progressing to net zero. 
In 2021 this involves 5 free online webinars taking place from the end of September and throughout October and a Sustainable Business Summit on 3rd November. In addition, throughout the campaign, the Chambers will be publishing thought leadership podcasts, videos and blog content.
Thanks to our Headline Sponsors – Aston University, Arup, Morgan Sindall and the University of Birmingham - all webinars are free to attend. Interested parties can find out more and register to attend Sustainable Business Series: Net Zero events here, and the Sustainable Business Summit here.



If you don’t receive the Zoom link the day prior to the event, then please get in touch with the Events Team by emailing [email protected].

Cancellation Policy

If you are unable to attend the event, please cancel your place in writing with 24hrs notice by emailing [email protected]

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Phone 024 7665 4321
Fax 024 7645 0242

Coventry and Warwickshire Chamber of Commerce

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Cheetah Road

Coventry, CV1 2TL


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