Training

Marketing -The Essential Guide

Location: CWT - Commerce House

123 St Nicholas Street

Radford

CV1 4FD

Coventry

Directions

Date Start Time: End Time

20/03/13 9.30am 4.30pm

Member cost: £258.00

Non Member cost: £288.00

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Event objective:

  • Understanding marketing principles and practices
  • Effective marketing plans: strategy to tactics
  • Target marketing
  • Selecting the most appropriate marketing methods
  • An introduction to e-marketing

Who should attend?

Successful marketing campaigns are the cornerstone for increased sales and business growth. This course will explore the fundamental strategies required to gain a competitive advantage, understand your market and effectively target customers by using up to date tools and techniques, including technology.

 

Other information:

The terms and conditions specified below are a statement of a binding agreement between the parties and shall apply from when a booking is accepted.

Should you wish to cancel a booking, you will receive a full refund, providing notification is received in writing (via letter, fax or email) full 14 days before the course. If a booking is made within the 14 day period any cancellations will incur a full charge. Where a course is free or funded, a charge in full will be made if cancelled inside the 14 day period. Transfers to new dates constitute a cancellation if not notified in the required period prior to the course date.